Case Studies

Proof, in real orders

Real results from real African stores. Numbers we can stand behind, from server-side tracking and margin-first media buying.

Robert & Sons Optical Limited

Paid Media

E-Commerce Driven Digital Transformation

How we launched Ghana's leading eye care brand into e-commerce, generating GHS 74,297 in revenue with a 299% growth rate and $0.02 cost per sale.

GHS 74,297

E-commerce Revenue

18.56%

Conversion Rate

299%

Revenue Growth

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Ghana-Based Fashion E-Commerce Brand

Measurement & Attribution

The Hidden Revenue Leak Inside a Working Checkout

How a diagnostic audit of a Ghana-based fashion brand's Shopify store uncovered three compounding checkout blockers, a broken payment gateway, wrong payment method ordering, and corrupted pixel data, and fixed them in a single sprint.

+241%

Checkout CVR Lift

+475%

Completed Checkouts

Days to Ship

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Minime Baby Shop

Performance Creative

Maximum Efficiency on Minimal Budget

How we achieved portfolio-best efficiency for an early-stage e-commerce retailer with a 3.05% CTR and $0.02 CPC on a minimal budget.

3.05%

Meta CTR

$0.02

Cost Per Click

300%

Engagement Growth

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Consar Ltd

Paid Media

B2B Brand Awareness & Professional Recruitment

How we built employer brand awareness for a construction firm, reaching 158K professionals with a 299% reach increase and $0.50 CPM.

587K

Impressions

299%

Reach Increase

$0.50

Meta CPM

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LFS Manufacturing

Paid Media

B2B Lead Generation Excellence

How we generated qualified B2B leads at $0.47 per conversation, 94% below industry average, for a textile manufacturer.

$0.47

Cost Per Lead

94%

Below Industry Avg

11.4K

B2B Reach

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The first step

See the number Meta is hiding from you

Every engagement starts with a paid Measurement Audit. We map what your ad platforms report against what your store actually banked, and hand you the gap. If we are a fit, the fee is credited into your engagement.

Lewis Selby, co-founder.
He reads every application himself.

Apply to Work With Maxme See the method

By application only. For African e-commerce brands with a live store and real ad spend.